The charming downtown area of Jackson, Wyoming.

This Small Wyoming Town Has The Best Downtown

If you’re planning on visiting Wyoming, for a truly authentic experience, you must include at least one of the state’s awesome downtowns in your travel plans. Positioned at the southern end of the 60-mile-long valley known as Jackson Hole, the character-rich town of Jackson is one such place to consider. A wonderful place to explore on foot, Jackson’s unique downtown, with its Old West vibe, spreads out from the intersection of Broadway and Cache Street. While it consists of just a few blocks, it is jam-packed with fun things to do, no matter what time of year you visit. Its impressive elk arch makes for an excellent photo opportunity, while the charm of its Old West heritage exudes from the historic buildings, cowboy-themed bars, and art installations across town. The wild past also comes to life in Jackson during the Jackson Hole Shootout at the Town Square, a tradition that has endured since 1957.

Town Square And The Elk Antler Arches

Tourists love to pose for pictures before the Elk Antler Arch at George Washington Memorial Park in Jackson, Wyoming.

Though Jackson's Central Park is officially known as George Washington Memorial Park, locals and visitors alike prefer to call it Town Square. Dedicated in 1934, this centrally located public space occupies the block at Broadway and Cache and is famous for the elk antler archers set at each of its corners.

Made entirely from naturally shed elk antlers, the first arch was erected by local Boy Scouts and Rotary Club members in 1953, with the other three added a few years later. Each consists of around 2,000 antlers collected from the nearby National Elk Refuge and is among the most photographed landmarks in Wyoming.

Antlers on auction at the Elk Antler Auction during ELKFEST in Jackson, Wyoming.
Antlers on auction at the Elk Antler Auction during ELKFEST in Jackson, Wyoming.

For a truly memorable experience, try to time a visit to coincide with ELKFEST. Held in May, this community-wide celebration attracts visitors from across the country for events like the Mountain Man Rendezvous, a reenactment of the state’s early fur trading years.

The main event, though, is the highly anticipated Elk Antler Auction. Bidders from far and wide turn up at Town Square to purchase antlers, which are then used to make everything from furniture to jewelry (proceeds going back to the Elk Refuge).

Jackson’s Cowboy Heritage

Jackson Hole Shootout celebrations in Jackson, Wyoming.
Jackson Hole Shootout celebrations in Jackson, Wyoming.

From Memorial Day through Labor Day, Town Square becomes the backdrop of the famous Jackson Hole Shootout. This fun (and free) mock gunfight has been entertaining visitors since 1957 and includes several costumed outlaws and lawmen shooting it out (with blanks, of course). You can add to the experience by hopping aboard the Jackson Hole Stagecoach, a ride aboard a century-old coach that loops around downtown.

The Million Dollar Cowboy Bar in Jackson, Wyoming.
The Million Dollar Cowboy Bar in Jackson, Wyoming.

The Old West theme is evident in other spots around the downtown core, too. Steps from Town Square, the Million Dollar Cowboy Bar has been around since 1937 and is set in what was once the town’s first bank in the late 1890s. Highlights include its hand-carved bar top with silver dollars embedded in it, as well as its cool saddle barstools. Live music is regularly scheduled on the stage that has seen such legends as Willie Nelson and Hank Williams Jr. perform.

A cowboy mannequin in front of a photos store in Jackson, Wyoming.
A cowboy mannequin in front of a photos store in Jackson, Wyoming.

The Wort Hotel is another downtown landmark you’ll want to include in your Jackson itinerary. A local fixture since 1941, it’s here you’ll find the famous Silver Dollar Bar with its custom-made S-shaped counter inlaid with 2,032 uncirculated (and therefore rare) 1921 silver dollars. You’ll also want to check out its priceless collection of original Western art.

Other Fun Stuff To Do In Downtown Jackson

Local businesses in downtown Jackson, Wyoming.
Local businesses in downtown Jackson, Wyoming.

In addition to its iconic bars, downtown Jackson also boasts a world-class food scene. Highlights include Persephone Bakery, its old-fashioned stone hearth turning out delicious baked goods, including croissants and artisanal bread. Also yummy, Cafe Genevieve occupies an old log cabin and serves breakfast and lunch with a Southern-inspired menu.

The Mountain Trails Galleries in Jackson, Wyoming
The Mountain Trails Galleries in Jackson, Wyoming. Image credit: DXR via Wikimedia Commons.

Jackson’s art scene is also worth a mention. Art galleries are plentiful in the downtown area, with establishments like Astoria Fine Art and Mountain Trails Galleries, both on Town Square, featuring works by local, national, and international artists. The Center for the Arts is another cultural high point and features performance spaces, visual arts studios, and an outdoor sculpture park.

Snow King Mountain

View of the Snow King Mountain from downtown Jackson, Wyoming, in winter
View of the Snow King Mountain from downtown Jackson, Wyoming, in winter.

Another unique feature of Jackson’s downtown is its proximity to some of Wyoming’s best (and certainly most accessible) ski hills. The base of Snow King Mountain is just six blocks from Town Square and has been in use since 1936, and really took off when Wyoming's first chairlift opened here in 1946.

The chairlift ride in Snow King Mountain.
The chairlift ride in Snow King Mountain.

Dubbed the “Town Hill” by locals, Snow King now consists of 500 skiable acres, 41 named runs, three chairlifts, an eight-passenger gondola, and night skiing. In warmer months, the action shifts to a thrilling Cowboy Coaster, a zipline, a treetop adventure ropes course, and an alpine slide.

The Snow King Observatory and Planetarium is another excuse to head for the hills from downtown Jackson. Located at the summit of Snow King Mountain, in addition to its large telescope, this must-see attraction features a planetarium theater and a rooftop observation deck boasting incredible views over Jackson and the Jackson Hole Valley.

Explore Jackson’s Not-So-Wild Side

Downtown Jackson has so much to offer visitors seeking an authentic slice of Wyoming life. From its unique elk antler arches to its art galleries and cowboy culture, as well as its unique position steps from the ski hills, few towns in the USA’s Mountain Region can match the long list of fun things to do in Jackson's downtown core.

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