Woman walking on the on the pier in Port Fairy, Australia.

These Towns in Victoria Have the Best Main Streets

Victoria, Australia, is a land of abundant natural beauty, from its rugged cliffs and sandy beaches to its national parks, islands, fertile rainforests, and valleys to its mighty rivers. Australia is the smallest of the seven continents and physically one of the largest countries in the world. Victoria is a state located in the southeastern portion of the island nation. The state is mountainous, coastal, and separated from New South Wales by the Murray River to the north, bordered by South Australia to the west, the Indian Ocean, and the Tasman Sea to the south. The economy was bolstered by petroleum and natural gas discovery and its production in the 20th century and has been sustained by tourism, among other industries like health care, agriculture, and construction.

There are several small towns in Victoria with thriving and unique main streets that are worth exploring on one’s next visit. Daylesford is known for its place in the wellness community, Beechworth, located in the Victorian Alps, is prized for its lovely lake and its 19th-century downtown buildings, Port Fairy with its craggy coastline is known for its beaches and annual festivals, Lorne boasts stunning water views, Clunes is appreciated for its peaceful countryside and its Victorian architecture, as is Sorrento and Yarragon, nestled in the foothills of the Strzelecki Ranges, is blessed with rustic charms. These main streets, with their boutique shopping experiences, festivals, eateries, and spectacular views, make for great day trips if one lives in the area or weekend excursions on longer visits to the island nation.

Daylesford

Wombat Flat spring and landscape around Lake Daylesford
Wombat Flat spring and landscape around Lake Daylesford

The small town of Daylesford can be found in the Macedon Ranges and is enveloped by forested countryside. Beautiful Lake Daylesford and the Wombat Hill Botanic Gardens set a peaceful mood. Known as a center for healing and for its natural mineral springs, the town has become a hub for the wellness industry. Consider the Bamford Wellness Spa and the Hepburn Bathhouse and Spa, as well as the Hepburn Mineral Springs Reserve. The downtown architecture is a mix of Victorian and Edwardian styles with many historic buildings along the main street, which is Vincent Street. The downtown shopping is excellent. Be sure to visit Paradise Bookstore, Frances Pilley for jewelry, Found for antiques, and Donkey’s Tale, a toy store. Historical landmarks include Covenant Gallery, housed in a former convent, and the historic Wombat Hill House.

Beechworth

View of the stone gaol wall and lookout tower in the rural town of Beechworth, Victoria, Australia
View of the stone gaol wall and lookout tower in the rural town of Beechworth, Victoria, Australia

Located in the foothills of the Victorian Alps, the town of Beechworth boasts gentle, verdant rolling hills and valleys. Picturesque Lake Sambell beckons for relaxing afternoon picnics and water sports. The downtown is known for its well-maintained 19th-century buildings, built during the gold rush era, complete with their extravagant verandas and ornate facades, which add to the quaintness. The town’s main street, known as Ford Street, is a thriving thoroughfare with boutique shops, cafes, and food outlets with gourmet delights. Must-visit eateries include The Ox and the Hound, Project 49, and Coffee Stains. Consider stopping by the Beechworth Honey Shop, Rebus, and Cellar Door Wine Shop. A historical landmark worth seeing is the Beechworth Gaol, where Ned Kelly was imprisoned, as well as The Beechworth Historic Courthouse and Chinese Burning Towers.

Port Fairy

Port Fairy on the Great Ocean Road
Port Fairy on the Great Ocean Road

Lying along the craggy Shipwreck Coast is the town of Port Fairy, which is known for its spectacular water views and unspoiled beaches. The Moyne River estuary offers a range of activities including boating, fishing, and swimming. Sackville Street is the town’s main street and is known for its vibrant annual festivals, such as the annual Port Fairy Folk Festival in July. The downtown has a mix of Georgian, Victorian, and Edwardian architecture, with well-preserved historic buildings lining Ford Street. Must-see historical landmarks include the Port Fairy Lighthouse, Griffiths Island, and the Port Fairy Historical Society Museum. Don’t miss the nearby Tower Hill Wildlife Reserve, which offers endless opportunities for wildlife viewing and hiking.

Lorne

A wide panoramic view of the beach at Lorne, Victoria, Australia
A wide panoramic view of the beach at Lorne, Victoria, Australia

Set along the Great Ocean Road, the town of Lorne is loved for its stunning water views, rugged cliffs, and inviting beaches. The proximity of Otway Ranges offers hiking and spectacular waterfalls to explore. The downtown’s architecture is marked by colorful timber buildings and beach cottages, with a mix of Art Deco and Victorian-style homes. The town’s main street, Mountjoy Parade, is full of activity and prized for its trendy cafes, upscale shops like Midi Boutique, and surf shops. Mountjoy Parade overlooks Louttit Bay, which can be enjoyed at its numerous fine eateries like Moons Licensed Espresso Bar. Historical landmarks are the Grand Pacific Hotel (dating to the 19th century), nearby Sheoak Falls, and Erskine Falls abound in scenic views and hiking opportunities.

Clunes

The historic Post Office in Clunes, Victoria, Australia
The historic Post Office in Clunes, Victoria, Australia

Clunes is known for its pastoral farmland and beautiful countryside. Creswick Regional Park, nearby, offers excellent opportunities for wildlife observation and hiking. The town's downtown features well-preserved 19th-century architecture, including ornate Victorian homes and bluestone buildings, reflecting its gold rush past. Fraser Street, the main thoroughfare, is charming with shops, antique stores, and cafes housed in historic brick buildings. Notable venues include Bread and Circus Provedore and the bistro at the National Hotel. The monthly Clunes Farmers and Makers Market takes place on Fraser Street. Key historic sites include the Old Post Office and the former Wesleyan Methodist Church.

Sorrento

Aerial landscape of Sorrento suburb coastline
Aerial landscape of Sorrento suburb coastline

Perched overlooking the sparkling waters of Port Phillip Bay, Sorrento is a charming town along the Mornington Peninsula. Its downtown features a blend of Victorian-style shops and cottages, alongside historic buildings. The coastal vibe is reflected in quaint white picket fences and colorful houses. Main Street, called Ocean Beach Road, is bustling with bookstores, cafes like Flat Blk, shops such as Saltwater Trading, and the Manyung Gallery Sorrento. Notable landmarks include the Sorrento Museum showcasing maritime history, Point Nepean National Park, and Fort Nepean, which are excellent and educational sights.

Yarragon

Part of streetscape of Yarragon, Victoria, looking south towards the Strzelecki ranges.
Part of the streetscape of Yarragon, Victoria, looking south towards the Strzelecki ranges.

Yarragon, located in the foothills of the Strzelecki Ranges, is famous for its lush landscape and gently rolling hills. The Tarago Reservoir and Yarragon Forest nearby offer ideal spots for outdoor activities. The town's center features timber cottages and historic buildings, many from the 19th century, adding to its rustic appeal. Campbell Street, the main road, is filled with boutique stores, cafes, and a craft gallery. Be sure to visit the Campbell Street Emporium and the Yarragon Craft and Produce Market. The relaxed vibe along Campbell Street creates a perfect setting for a leisurely day. Important historical sites include the Yarragon Railway Station, the Trafalgar Holden Museum, and Old Gippstown Heritage Park.

Victoria is renowned for its natural beauty and is a paradise for outdoor lovers. It also features charming small towns with notable landmarks and lively downtown areas offering unique main street experiences. After engaging in water sports, hiking, or wildlife watching, visitors can relax with architecture tours, shopping, and fine dining—perfect ways to conclude a day visit or weekend getaway.

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