Corner of Broad St. and Oak St. Businesses include Palace Pharmacy and the Old Odd Fellows Lodge.

Arizona's 7 Most Underrated Towns to Visit in 2024

Arizona may be known as “The Grand Canyon State,” but it is also home to a wealth of underrated small towns whose sights and attractions deserve way more attention. Often overshadowed by Arizona’s most iconic attractions–like the bright and bustling city of Phoenix or awe-inspiring Grand Canyon National Park–these small towns are often overlooked by travelers and even fellow Arizonians. From underground mining tours and prehistoric ruins to unspoiled mountain landscapes and tranquil alpine lakes, these small towns may surprise you with their vast charms. In 2024, why not venture off the usual Arizona path to uncover the lesser-known side of the state? You may just find yourself pleasantly surprised by the unforgettable experiences that await.

Jerome

Main Street of Jerome.
Main Street of Jerome. Image credit Nick Fox via Shutterstock

Perched 5,000 feet high in the Arizona Black Hills, Jerome beckons ghost hunters, history buffs, and nature enthusiasts alike. Founded in 1876, this former mining town was once the fourth largest city in Arizona. Today, it is considered more of a ghost town, with just under 500 residents–but to many, this is half the charm. Supernatural enthusiasts can embark on a Jerome Ghost Tour for access to exclusive haunted locales, or opt for an eerie overnight stay at the allegedly spirited Jerome Grand Hotel (previously United Verde Hospital). History enthusiasts, on the other hand, will delight in the Jerome Historical Society Mine Museum and the iconic sliding jail–a historic jailhouse famous for sliding 200 feet down the mountain from its original site. For a harmonious blend of history and nature, visitors can try Jerome State Historic Park, where the Douglas Mansion museum can be toured and the scenic grounds can be explored. With breathtaking picnic spots overlooking the Verde Valley, the park is a perfect beginning or end to a memorable visit to Jerome.

Payson

Mogollon Rim from Payson, Arizona.
Mogollon Rim from Payson, Arizona.

Also sitting at an elevation of 5,000 feet, Payson stands as a gateway to some of Arizona's most remarkable natural wonders. With the majestic Mogollon Rim to the north, the rugged Granite Dells to the east, and the towering Mazatzal Mountains to the west, this historic ranching town is heaven on earth for nature lovers. Paths like the Water Wheel Falls Hiking Trail provide a riverside excursion with a rewarding cascade. But for those craving panoramic views, you can tackle a more vertical climb up the Mogollon Rim for sights overlooking the world's largest ponderosa pine forest. 

Before descending, consider delving deeper into the treasures of the Mogollon. Rim reservoirs like Woods Canyon Lake are easily reached from Payson and make for the perfect day of lakeside leisure. But if you would prefer a more thrilling Payson experience, make sure to plan your visit for the summer. August 2024 is when the town will host its World’s Oldest Continuous Rodeo, an annual event dating back to 1884. Cowboys at heart will also enjoy summertime in Payson as it offers prime conditions for exploring the mountains on horseback with companies like Kohl’s Ranch Stables.

Prescott

Historic downtown in Prescott, Arizona
Historic downtown in Prescott, Arizona, via randy andy / Shutterstock.com

Sharing a passion for wrangling and roping, Prescott proudly hosts what they also market as the World’s Oldest Rodeo, scheduled for July 1st through 7th, 2024, at the Prescott Rodeo Grounds. Dating back to 1888, the Prescott event claims a long-standing tradition, although the true distinction of the world’s oldest rodeo is debated between the two towns due to technicalities. Nevertheless, both towns put on a great show, and both are worth seeing. Parallel to Payson, the horseback riding experiences are also exhilarating in Prescott, with Prescott Horseback Riding promising gorgeous wildlife tours.

Extend your journey through Prescott’s great outdoors with a trip to Watson Lake. Encircled by massive granite boulders, while not swimmable, the blue reservoir is a beloved kayak, boating, and fishing spot, with tons of nearby hiking trails as well. Just south of Prescott, Goldwater Lake is a smaller but quieter alternative, its serene pine surroundings and picnic areas offering an escape from busier parts of Prescott.

Window Rock

The Navajo Nation Council Chambers in the city of Window Rock, Arizona (known as Tségháhoodzání in Navajo), the seat of government of the Navajo Nation.
The Navajo Nation Council Chambers in the city of Window Rock, Arizona (known as Tségháhoodzání in Navajo), the seat of government of the Navajo Nation.

Named after the massive sandstone cliffs overlooking the town with a “window” carved from wind, Window Rock’s natural beauty is a spiritual experience, yet incredibly underrated. For this reason, you may be tempted to dive into all the natural surroundings, but many suggest making the Navajo Nation Museum your first stop. Whether to grab a snack after a long trip or to hit up their information kiosk to learn more about Window Rock and its attractions, the museum is the perfect way to begin your visit at this Navajo Nation Reservation capital. While you are there, make sure to explore the exhibits and library to learn more about the rich and inspiring Navajo culture.

Making your way back outdoors, the Navajo Nation Zoo is one of Window Rock’s best family-friendly attractions. Famous for being the only zoo in the United States owned and operated by a Native American tribe, it is considered “A Sanctuary for Nature and the Spirit.” Continuing your outdoor adventure, if you are hoping to get a closer look at the iconic namesake “window,” head to the Window Rock Tribal Park and Veterans Memorial, just north of the Navajo Nation Office.

Patagonia

Afternoon sunlight shines on a church and gazebo in the historic downtown core of Patagonia, Arizona.
Afternoon sunlight shines on a church and gazebo in the historic downtown core of Patagonia, Arizona.

Similar to the tranquility of Window Rock, Patagonia remains an underrated treasure, boasting breathtaking natural beauty. And if you are someone who prefers a more private hike, Patagonia’s quiet paths are perfect for you, lacking the hassle of heavy foot traffic. Located on Sonoita Creek and surrounded by the Patagonia and Santa Rita mountains, this picturesque town enjoys moderate temperatures at its elevation of over 4,000 feet. The Patagonia-Sonoita Creek Preserve is a gorgeous spot to savor these pleasant temperatures and natural surroundings, while birders will not want to pass up the Paton Center for Hummingbirds.

If you are yearning for even more natural beauty and do not mind a livelier atmosphere, Patagonia Lake State Park is just a short drive from town. The 2.5 mile long Patagonia Lake is a beloved fishing, swimming, and boating spot, and its beaches come alive during the summertime. The park also hosts guided bird walks on Fridays, guided hikes on Saturdays, and vibrant live music events throughout the year, including the upcoming Music in the Desert concert on February 17th, 2024. 

Globe

The Main Street in Globe, Arizona
The Main Street in Globe, Arizona

In the heart of Tonto National Forest, Globe is a popular road trip destination for Phoenix residents hoping for small town bliss with a side of history. As you approach this former mining town, your eyes will be drawn to the prominent "Historic Downtown Globe" sign. From there, turn onto Broad Street to find yourself in Globe’s charming town center. There are dozens of historic sites and buildings in this part of town, including a 1910 jailhouse (now a museum) and the historic Gila County Courthouse (now Cobre Valley Center for the Arts). 

For an even further trip back in time, Globe is also home to the Besh Ba Gowah Archaeological Park and Museum, whose ancient grounds carry the ruins of a prehistoric Pueblo village. Here, the ancient remnants of a prehistoric Pueblo village sprawl across the landscape, offering visitors a captivating glimpse into the past. With its informative museum, partially restored ancient structures, and bright botanical garden, this archaeological wonder promises to leave you spellbound and filled with wonder.

Bisbee

Downtown Bisbee, Arizona.
Downtown Bisbee, Arizona. Image credit Atomazul via Shutterstock.com

Many recognize Bisbee as one of Arizona’s most underrated small towns, and its sights and attractions do not disappoint. Like Globe, this Mule Mountain community is a former mining hub, which plays an integral role in the town’s tourism. Adventurous visitors can venture below ground with the Copper Queen Mine tour to explore the very tunnels that once produced an astonishing 8 billion pounds of copper. Led by retired miners, you will learn about the town’s rich mining culture along with tales of danger and drama. Back above ground, the Bisbee Mining & Historical Museum is a great alternative if you are a bit squeamish when it comes to underground spaces. And if you are after wide open spaces, exploring the fabulous geological surroundings is a must. Follow trails like the Youngblood Hill path right from downtown Bisbee for gorgeous views overlooking the town.

Final Thoughts

While Arizona holds the title of Grand Canyon State, its lesser-known small towns boast natural wonders, historical treasures, and unique local events that make them stand out in their own right. From scenic mountain trails to intriguing jailhouse museums, these towns offer something to captivate every hiker and history addict, while places like Payson are ideal for a family lake trip. Whether visiting these towns en route to another Arizona destination or making them a main stop, their quirks and charms will delight out-of-towners and Arizonians alike in 2024.

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